SEO Specialist

at Super Purposes

Super Purposes cape logo as a searchlight

You Will:

•  Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns. •  Track, report, and analyze website analytics and PPC initiatives and campaigns. •  Optimize copy and landing pages for search engine marketing. •  Perform ongoing keyword discovery, expansion and optimization. •  Research and implement search engine optimization recommendations. •  Research and analyze competitor advertising links. •  Develop and implement link building strategy. •  Work with other teams to ensure SEO best practices are properly implemented on newly developed code. •  Work with editorial and marketing teams to drive SEO in content creation and content programming. •  Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords •  Attend team meetings and senior meetings as required. You Are: •  Experienced with managing PPC campaigns across Google, Yahoo and Bing. •  A interested in obtaining a better understanding of performance marketing, conversion, and online customer acquisition. • Adaptable to changes in projects and priorities and can handle multiple projects. • Someone with knowledge of website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends), bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) and A/B and multivariate experiments. • Knowledgeable of HTML, CSS, and JavaScript development, constraints and ranking factors and search engine algorithms. • Up-to-date with the latest trends and best practices in SEO and SEM. • Collaborator who works well with other teams. • Creative and always writing and rewriting to improve your skill set. • Always questioning to find new ideas and perspectives on old situations. • Observant and experimenting with new ideas. • Confident, driven, ambitious, determined, resilient and funny. • Tech savvy and own a computer with reliable access to an internet connections. • Not afraid of hard work. • A Super Search Engine Optimization Specialist!

You Will Benefit by:

•  Attaining high-level skills and experience that will help you increase your earning potential, reach your career goals, and find more rewarding jobs. •  Receiving mentoring on your LinkedIn Profile (and thus, your resume), interviewing skills, and professional goals, and how to manage your career. •  Building your professional portfolio. •  Participating in collaboration sessions with our hilarious creative Teammates and team leadership. •  Being exposed to the behind-the-scenes of a one-of-a-kind start-up company. •  Gaining access to a variety of training materials on sales, marketing, program management, and other topics, worth thousands of dollars. •  Receiving a top-notch letter of recommendation and referrals from our Employment Verification team upon the successful completion of your 200-hour internship. In addition, we will gladly help you arrange for academic credit if needed.
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